Insights

How to Exceed Customer Expectations

So much is said these days about enhancing the customer experience, “delighting” customers and delivering customer service that goes “above and beyond.” For large enterprises, particularly in the insurance industry, this focus on customer experience is fast becoming a...

Satisfaction is Worthless, Loyalty is Priceless

Customer loyalty is built upon consistently positive, high-value experiences with a brand, often exceeding customer expectations. Loyalty goes beyond satisfying needs or wants. It’s an emotional connection to a brand that customers love and will happily return for....

The New Era Of Customer Experience

In today’s fluid and fast-moving culture, where information flows freely, bad customer experiences can spread quickly and turn large audiences completely off brands. That’s why customer experience plays such a vital role in a brand’s strategy. However, with great...